As a senior artist for MAC Cosmetics, Jane McKay is a regular participant in the Fashion Weeks of New York, Milan, Paris and London. The industry veteran has worked in every aspect of the company, from artist training to customer service and the global sales division. We asked her about this season’s trends.
What’s the best way to get flawless skin for summer?
What it’s all about is light-reflective skin that is very natural and has dimension to it. You don’t want a flat look; you want to cover the skin where it’s necessary, and for most people that’s the middle one-third of the face (the cheeks, forehead, and crease of the eye). In terms of finding the right foundation, for summer you’re looking for translucency. When you use our Mineralize foundation, your skin really does look like it’s got a glow to it. You can also highlight the skin with a product like Lustre Drops, which is a great illuminator.
To finish off your skin, there’s another trend we call puri-tan, which is a desert tan. It’s how you look if you go out in the sun and get wind-blown—your nose and cheeks get the darkest. With this look, you would also use a bronzing product on the body.
What color trends are you expecting?
One trend we’ve seen on the runways in London is what we’re calling sci-dellic. The makeup artists coming out of London are really innovative. This season is really all about color. For example, one thing we created was a really fuchsia lip; but in the center, you make it bright orange, which gives you a two-toned lip. In another show in London, I used a bright fuchsia matte lip; and we have neon pigments, so I used a red electric pigment on top of it. They had a blacklight on the runway, so their lips actually glowed.
If you contrast that fuchsia matte lip and the translucent skin, that’s the idea of the trend. It’s really experimenting with texture and color, as opposed to having the face all matte or all shiny.
That’s quite a statement!
I’m comfortable wearing different colors of makeup, and a lot of strong women wear bold colors confidently. If you don’t want to do that, there is a contrasting trend that’s more about nuance. For that, you could just use a light color wash, using metallic icy tones over the eye, and then a loose powder to highlight any high plane over the face and body.
What are some of the most common questions customers ask you?
A lot of people want to know how to make the skin look its best, that’s universal. There have been some advancements in technology in the last 10 years, so if you’re still using the same foundation you’ve been using for 10 years, you need to come into a full-service location like MAC. It’s easy to walk in to a store and be overwhelmed by all the options. It can get confusing for the average person, but we’ll ask you What is the end result you’re looking for? It’s especially helpful if you can bring tear sheets from a magazine or photo on your phone of a skin type that you like. That dialogue to me is so important. You don’t necessarily get that at a drug store.